Showing results by author "Jeffrey Madoff" in All Categories

In Casting Not Hiring, Dan Sullivan redefines the way entrepreneurs build teams, arguing that a thriving business is more like a high-energy theater production than a traditional corporate structure. Rather than simply filling job positions, business leaders should focus on casting the right talent in roles that align with their strengths, ensuring a powerful and cohesive performance. Sullivan introduces his 4x4 tool, a proven framework that helps entrepreneurs attract the right people, set clear expectations, and provide new hires with a roadmap for success.

Dan Sullivan, Founder and President of Strategic Coach®, and Jeffrey Madoff, Founder and CEO of Madoff Productions, find it really easy to talk about anything and everything. In their conversations, whether they agree or not, there’s a mutual respect, a love of exploration, and a shared belief in the importance of context. Dan and Jeff’s shared interest in entrepreneurship, value creation, technology, and branding will undoubtedly lead to fascinating discussions on all of these topics and more.