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![Scientific Advertising deutsch [Scientific Advertising German] cover art](https://m.media-amazon.com/images/I/51am0r+UbWL._SL500_.jpg)
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Scientific Advertising deutsch [Scientific Advertising German]
- Das Meisterwerk gewinnbringender Werbung und effektivem Marketing [The Masterpiece of Profitable Advertising and Effective Marketing]
- By: Claude Hopkins, Steffen Milan, wrtkrft
- Narrated by: Steffen Milan
- Length: 3 hrs and 17 mins
- Unabridged
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Claude C. Hopkins gilt als Wegbereiter der modernen Werbung. In Scientific Advertising erfahren wir, wie Werbung zu einem "messbaren Wagnis" wird. Auch heute noch sind die Weisheiten aus dem Buch aktueller denn je. Wie bereits David Ogilvy sagte, jeder der im Entferntesten mit Werbung zu tun hat, sollte dieses Buch gelesen haben. (Er empfiehlt gleich sieben Mal)
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Scientific Advertising deutsch [Scientific Advertising German]
- Das Meisterwerk gewinnbringender Werbung und effektivem Marketing [The Masterpiece of Profitable Advertising and Effective Marketing]
- Narrated by: Steffen Milan
- Length: 3 hrs and 17 mins
- Release date: 24-01-23
- Language: German
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Regular price: £11.99 or 1 Credit
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