Showing results by author "Timothy Keiningham" in All Categories
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The Wallet Allocation Rule
- Winning the Battle for Share
- By: Timothy Keiningham, Lerzan Aksoy, Luke Williams, and others
- Narrated by: Christopher Kipiniak
- Length: 5 hrs and 48 mins
- Unabridged
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The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for share of customers' hearts, minds, and wallets. Backed by rock-solid science published in the Harvard Business Review and MIT Sloan Management Review, this landmark book introduces a new and rigorously tested approach - the wallet allocation rule - that is proven to link to the most important measure of customer loyalty: share of wallet.
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The Wallet Allocation Rule
- Winning the Battle for Share
- Narrated by: Christopher Kipiniak
- Length: 5 hrs and 48 mins
- Release date: 27-07-20
- Language: English
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Regular price: £14.99 or 1 Credit
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Why Loyalty Matters
- By: Timothy Keiningham, Lerzan Aksoy, Luke Williams
- Narrated by: Walter Dixon
- Length: 4 hrs and 40 mins
- Unabridged
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Think you know what it takes to be successful and happy? Think again! If you were to ask anyone what factor contributes most to being successful and happy, you can be virtually certain that not one of them would mention loyalty. And that's a problem.
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Why Loyalty Matters
- Narrated by: Walter Dixon
- Length: 4 hrs and 40 mins
- Release date: 11-02-10
- Language: English
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Regular price: £15.99 or 1 Credit
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