Over the past several weeks we’ve discussed the importance of a solid foundation for building a successful business. We talked about the ground the foundation is set on is who you are and how you can know your why.

This week we’re going to go back to the foundation. We’re going to take a more detailed look at core values and how they work as the building blocks of your business’s foundation.

Core values are your fundamental beliefs. They are your guiding principles.

It’s like your business conscience. It is who you are.

The past couple of weeks we’ve been discussing the importance of building your business on a solid foundation and what this looks like. Last week, we explored how your why is what the foundation sits on and ways to find your why.

Your “why” is who you were made to be. It is your purpose.

If you could do anything you wanted to…what would it be?

Time and money are not a restriction. You have all you need of both. You have the freedom to do anything you want. What would it be?

Last week we discussed the importance of building your business on a good foundation. And, how this can help you withstand the trials of business.

The foundation (core value and mission) can be changed. But the ground you are building that business on can’t. This is who you are. Who God made you to be. When you align this purpose with your business you will be set for success.

Not knowing your “why” is one of the main reasons businesses struggle and fail.