• S15E5: Beyond the Sale: Building Trust through Relationship Selling with Stu Schlackman

  • Nov 5 2024
  • Length: 51 mins
  • Podcast

S15E5: Beyond the Sale: Building Trust through Relationship Selling with Stu Schlackman

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  • Summary

  • In this episode of The Trust Show, I sit down with Stu Schlackman, author of Sales Sagas, to explore the transformative power of relationship selling. Stu breaks down his framework of the four distinct customer types and explains why recognizing these types is key for any salesperson aiming to build strong, lasting relationships. Together, we dive into how the Trust Premium principles align with relationship selling, discussing how trust and adaptability can lead to sales success. Join us as we uncover how understanding customer personality and fostering trust can help sales professionals close deals more effectively—without relying on price alone.
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