Episodes

  • 10. Working Smarter Not Harder

    10. Working Smarter Not Harder
    Dec 9 2022
    How can your business work smarter – how do you build in efficiencies and remove the unnecessary and time consuming tasks that hold your business back. How to approach IT, businesses processes and all of those things in your business that you should really think about improving and updating. How to use the change to motivate staff and increase profits!

    Hosted on Acast. See acast.com/privacy for more information.
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    16 mins
  • 9. KPI Tracking

    9. KPI Tracking
    Dec 9 2022
    Feared by many but if used properly can be transformative in a business. Set targets and track your progress – what gets measured invariably improves over time. How to use KPIs to stay ahead of how your business is performing from sales, to marketing to finance and beyond. Identify issues quickly and correct them. Knowledge is power – without the right data you cannot make sensible decisions and you will be relying on luck. Get staff buy-in and positive results will follow.  

    Hosted on Acast. See acast.com/privacy for more information.
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    19 mins
  • 8. Recruiting and Retaining the Best People

    8. Recruiting and Retaining the Best People
    Dec 9 2022
    If you don’t have the right employees your business will probably fail. How do you ensure that you get the right people, in the right positions, at the right time? What does a good recruitment process look like and how do you attract the right staff in today’s world of high employment, working remotely with flexible hours. Get this right and then on board your new employees properly and your business will fly.  

    Hosted on Acast. See acast.com/privacy for more information.
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    21 mins
  • 7. Delighting Your Customers

    7. Delighting Your Customers
    Dec 9 2022
    To stand out from the crowd and keep your customers ‘more’ than happy takes a concerted effort. Why you need to engage with customers – the good and the bad and how to turn a complaint into a positive. What are your competitors up to and what can you learn?   

    Hosted on Acast. See acast.com/privacy for more information.
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    17 mins
  • 6. Sales: The Lifeblood of Every Business

    6. Sales: The Lifeblood of Every Business
    Dec 9 2022
    The lifeblood of all businesses – What makes a good salesperson and what techniques are used in selling to a consumers vs a business. What actually is ‘consultative’ selling and are you a ‘hunter’ or a ‘farmer’. And what exactly is white space? Graham and Richard discuss the approaches, techniques and pitfalls of increasing sales.

    Hosted on Acast. See acast.com/privacy for more information.
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    19 mins
  • 5. Measuring Your Marketing

    5. Measuring Your Marketing
    Dec 9 2022
    How do you do it, how much of it should you do and how do you know if it’s working? Often described as a bit of an ‘unmeasurable’ it’s easy to get carried away with a complicated marketing plan that costs plenty but delivers little. Graham and Richard discuss the dos and don’ts, the pitfalls and how to set up a simple approach that will get measurable results!  

    Hosted on Acast. See acast.com/privacy for more information.
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    17 mins
  • 4. Profitable Propositions

    4. Profitable Propositions
    Dec 9 2022
    Do you know which services or products in your business make you the most profit? (and more importantly which don’t). Carefully breaking down where profit actually comes from and the hidden costs behind delivering it is an eye opening experience for any business owner. But how do you work it out and then what do you do when you know?  

    Hosted on Acast. See acast.com/privacy for more information.
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    20 mins
  • 3. Get On Top of Your Numbers

    3. Get On Top of Your Numbers
    Dec 9 2022
    If you don’t know your numbers in a business – then you don’t know much. What numbers should you know, what do they mean and how do you use them to drive performance – not for accountants – for business owners!

    Hosted on Acast. See acast.com/privacy for more information.
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    20 mins