• E031: One month countdown to BFCM: What We're Working On Right Now To Maximise Success

  • Oct 30 2024
  • Length: 1 hr and 15 mins
  • Podcast

E031: One month countdown to BFCM: What We're Working On Right Now To Maximise Success

  • Summary

  • First up today, we’re checking in on Cody’s recent product drop and talking about some of the tactics and thinking behind the success of the drop so far, and then we get into Q4 production and what we’re working on right now to get ready for the biggest time of the year and ensure a successful BFCM. We also get into our first MOperators Hotline question so stay tuned for that. If you’d like to submit your question or current DTC challenge for a chance for it to be discussed on the show, click this link to apply: https://forms.gle/1W7nKoNK5Zakm1Xv6


    00:00 Introduction

    11:27 Jones Road Beauty's New Product Launch

    27:04 Preparing for BFCM: Strategies and Insights

    38:31 Inventory Management and Marketing Collaboration

    42:46 Product Launch Strategies and Team Dynamics

    47:23 Innovative Approaches for Black Friday Campaigns

    52:33 Direct Mail and Retention Strategies

    56:41 Web UX and Team Collaboration

    01:01:11 Service-Based Business Marketing Insights


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


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