Leveraging video content in your small to medium business can help you increase engagement, build trust, and improve SEO. In this episode, Emmy award-winning TV producer and entrepreneur, Angela Willoughby will share insights on how to be consistent with your videos and feel confident on camera.

3 Key takeaways from this episode on Content Consistency and Building Confidence On-Camera

1. Subtle Selling with Video: Angela discusses using video to sell products without directly talking about them. She achieves this by showing herself taking her product consistently and letting the audience know its benefits.

2. It’s important to know who your target audience is. Create content that speaks directly to their pain points and interests.

3. Content Consisteny is important. Angela highlights that it's better to post a little content frequently than a lot sporadically. She also advises to focus on providing valuable content rather than chasing likes and follows.

Connect with Angela Willoughby

LinkedIn - https://www.linkedin.com/in/angela-willoughby0225/

Instagram - https://www.instagram.com/awilloughby_/

Facebook - https://www.facebook.com/angelawilloughby123/

Connect with Deborah Mitchell

YouTube - https://www.youtube.com/user/DeborahJayMitchell

LinkedIn - https://www.linkedin.com/company/deborah-mitchell-media-associates/

Instagram - https://www.instagram.com/deborahmitchellmediaassociates/

Facebook - https://www.facebook.com/DeborahMitchellMediaAssociates

Twitter - https://twitter.com/_DMMA

Chapters

00:00:00 Introduction

00:01:53 Connect with Us - Your Business in Digital

00:02:58 Recap - Closing the Deal: Strategies for Success in the Decision Stage

00:08:24 Hot Topic - Trust in the Digital Era: Tripadvisor blocks 2 million fake reviews

00:19:30 Go Beyond the Likes - Content Consistency a

Connect with Your Business in Digital -

https://www.linkedin.com/company/monivan-digital-marketing-solutions