Affiliate BI

By: John Wright
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  • Summary

  • The Business Intelligence in affiliate marketing podcast brought to you by https://statsdrone.com. The Affiliate BI podcast covers a wide range of topics for affiliates including SEO, conversion rate optimization, product marketing, product design, UX and UI, content marketing, data analytics, data science and data visualization. StatsDrone is the winner of the iGB Affiliate Awards for Best Tech for Affiliates 2024!
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Episodes
  • The online bingo industry with Sue Dawson

    The online bingo industry with Sue Dawson
    Dec 10 2024
    Does the online bingo industry make more money on slot games than bingo? This is one of the many questions I asked Sue Dawson whom is the Operations Director at FTD Digital. FTD Digital is a leading iGaming affiliate that specializes in online bingo and slots content and has won numerous affiliate awards. Sue is also the Head of Content and is constantly studying SEO to help FTD Digital stay on the right side of Google updates. Her advice in this area is to be more than a content site and build products around the content.
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    26 mins
  • Influencers & Affiliate Networks

    Influencers & Affiliate Networks
    Dec 3 2024
    What is the connection between influencers and affiliate networks? Last week I noticed Jesper Søgaard, CEO of Better Collective, he mentioned the company was being patient in acquiring assets but I don't think there are a lot of assets on the market. Influencers are like an asset you can't buy but you could virtually own a stake in them via an affiliate network. I think affiliate networks will make life easier for influencers to tap into their potential.
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    9 mins
  • iGaming SEO Guide 2025

    iGaming SEO Guide 2025
    Nov 26 2024
    Why did I create this iGaming SEO guide for 2025? I want to help you be setup for success in making sure SEO is working in your favour regardless of your project in iGaming. I wrote 2 articles recently, one for SEO in iGaming for Times of Malta and the other was another iGaming SEO guide in LinkedIn Pulse. Both articles have been shared a lot and I think it is because I wrote helpful articles and wasn't trying to sell you SEO services.
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    11 mins

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