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Summary of Michael E. Gerber's The E-Myth Revisited
- Narrated by: Tabitha Mixon
- Length: 19 mins
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Summary
No time to read? Get the main key ideas from this Summary of Michael E. Gerber’s The E-Myth Revisited in 23 minutes or less.
As a small business owner, your business is the clearest reflection of who you are and what you want from life. Michael E. Gerber explains this and more in The E-Myth Revisited. Step by step, Gerber shows how to shift your focus away from what your business is producing, and toward how well your business is producing it for your customers.
Every business is a set of interconnected systems, and it is your job as the owner to create a system that gives the customers what they want, inspires your employees to work under your rules, and leaves you free to work on your company, and not for it.
To begin living your life the way you want, you have to begin with running your business with that dream in mind.